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Perception Gaps

Global study shows climate perception gaps are prevalent around the world

12 February 2024

A new survey of nearly 130,000 people across 125 countries has found that there is widespread support for climate action around the world. But, people often don’t realise how much support there is.

The open access article, published in the journal Nature Climate Change, presents new, large-scale evidence of a global mandate for climate action, while shining a light on the pervasiveness of climate ‘perception gaps’. The headline findings across the global dataset show that:

  • 89% demand intensified political action.
  • 86% endorse the pro-climate ‘social norm’ that people in their country should try to fight global warming. 
  • Strikingly, 69% of the global population expresses a willingness to contribute 1% of their personal income. 

However, this ‘actual’ support for climate action was at a mismatch with what people ‘perceived’ the levels of support to be. Around the world, people “systematically underestimate the willingness of their fellow citizens to act”.

And these discrepancies matter. If we don’t believe there’s a mandate for green policies, inertia slows the pace of the green transition. ‘Perception gaps’ like these have consequences.

Reference article:

  • Source: Nature
  • Authors: Peter Andre, Teodora Boneva, Felix Chopra & Armin Falk
  • Date: 9th February 2024

The latest from the Perception Gaps timeline:

Climate Barometer Tracker 25th October 2025

Tracker data: MPs continue to underestimate public support for NZ target

Both Labour and Conservative MPs continue to underestimate the majority support there is for the UK’s declared net zero target. When asked what proportion of the UK public they believe SUPPORTS (either strongly or somewhat) the UK’s current plan to achieve Net Zero greenhouse gas emissions by 2050, MPs’ estimates averaged at 56%, well below the  63% of the public who actually support the target.

Looking beyond the mean of responses, Conservative MPs were found to be more likely to underestimate public support for the target than Labour MPs. 13% of Conservative MPs provided an estimated public support figure in the correct range of 61-70%, compared to 22% of Labour MPs whose response fell into that bracket of actual public support.

Opinion Insight 4th September 2025

UK’s hottest summer on record

Following months of sweltering heatwaves, record-breaking wildfires and five regions in drought, this week it was provisionally confirmed that 2025 was the UK’s hottest summer on record.

While this new record  was made ‘70 times’ more likely by climate change, the overwhelming sentiment is that the country is not prepared for more summers like this. The UK’s official climate advisors, practitioners who work on the frontline of the heatwave response, and the British public all agree that the UK isn’t ready for more extreme weather,worsening heat, and compounding risks like water scarcity and wildfires.

At the same time, there are important perception gaps to address. Despite the alarming statistics about heat-related deaths in the UK, many people were looking forward to the first heatwaves this summer. Lots think that heatwaves will only become a problem for the UK in the future. And many believe that hot weather poses more of a risk to other people, not themselves.

In this context there are important conversations now happening about how to grapple with the growing climate risks in the UK, including the sudden lurch towards air conditioning (despite its potential to make heat risks worse).

For more on the key issues surrounding heat communication, check out our recent opinion piece in Climate Home News.

View Perception Gaps timeline now

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